We are a national supplier of tool, equipment and safety product lines for the Canadian market. Our products include: abrasives, air tools, hand tools, material handling, lifting equipment and safety apparel and products. We are a privately held, proudly Canadian company recognized as a leader in the wholesale distribution of tools, equipment and safety industry. Our head office is located in Coquitlam, BC, with six branch offices strategically located in the major cities across Canada.
We have a newly created position for a Product Manager within our Head Office location. The Product Manager serves as the subject expert in all matters pertaining to any one of our existing product category, its competition and the marketplace. The Product Manager takes ownership of all outbound product marketing activities for the product category including product branding, positioning, pricing, messaging and packaging, as well as competitive analysis. The Product Manager will be responsible for continued development, enhancement and all product training within their product category for internal and external clients.
This position will work closely with the marketing department, graphics, inside and outside sales and our logistics and purchasing departments to develop and enhance our product lines through product line development, product line enhancement, supplier negotiations, supplier relationships, product training, offering, pricing and promotion strategies, trade shows and other product presentations.
This position reports directly to the Senior Director of Product Management - For Tool, Equipment and PPE Brands- Global
Product management for one of our existing product categories, including line and program development, researching product offering opportunities, factory correspondence, product testing, pricing, communication strategy, promotions, development of marketing collateral, advertisements etc.
Manage the product life-cycle process – optimize new product introduction and minimize any financial impact of discontinued product
Support the development & implementation of planning strategies that grow profit and volume based on category direction, new product development, product entry into new market segments, pricing, merchandising and distribution strategies
Development of field training programs and presentations for the new products introduced. Rolling out these training programs by conducting training sessions with all relevant staff and customers
Work in conjunction with the General Marketing team, to determine placement, product introduction and promotion strategy. Develop clear product “core” messaging and provide clear value distinction in the market place
Understand, define and communicate the competitive landscape for the product category, define target markets and determine key market messages
Develop product specifications, packaging ideas and technical information for the graphics department;
Combines creativity and out-of-the box thinking in marketing and introducing new products to the market, seasonal promotions, advertising opportunities, new product launches etc
Fielding troubleshooting calls from users and distributors, product and safety training development and delivery
Support trade shows and other company-sponsored events as required
Respond to questions and concerns from customers and sales and service staff
Other duties and projects will be assigned as required.
Education and Competencies:
A minimum of 5 years of demonstrated experience in safety product development within one of our product lines
Product management experience in related safety product category preferably in personal protective equipment
Product marketing and promotions experience
Excellent presentation skills
Ability to build strong relationships
Ability to understand, work with and relay technical product specifications
Highly organized and detail oriented
Strong research, analytical and problem solving ability
Strong computer skills with an emphasis on MS Office – particularly Excel, Access and Powerpoint
Project management experience
Works well in a fast-paced and changing environment
Thirst for knowledge
Creative and progressive
Is gifted with the ability to clearly convey verbally or in writing technical jargon in a clear and concise fashion.
How to Apply:
We offer a competitive compensation and benefit package. If you are interested in this opportunity. We thank all applicants for their interest in our company however, only those who qualify will be contacted.
Keywords: Product Manager, Product Managers, Product Planning, Product Planner, Marketing, Marketer, Advertising, product development, product developer, product developing, British Columbia, BC, Port Coquitlam, Port Moody, Burnaby, Vancouver, Oakridge, Marpole, Richmond, Delta, Newton, Surrey, Fleetwood, Pitt Meadows, Maple Ridge, Langley, Fort Langley, North Vancouver, West Vancouver, Aldergrove, Abbotsford, Mission
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